A+E Networks: Social Media Specialist 2014-2017
In my role as Social Media Specialist for HISTORY and A&E properties, I ideated, created, and managed engagement metrics for all brand and show platforms. I collaborated with 7 different departments to gain talent participation, short form content, and partnerships for priority programming and brand campaigns. I coordinated with publicity and programming to gain behind-the-scenes access and set visits to capture social content for various fandoms.
Vikings: Happy Valentine’s Day
The Goal: Create a Valentine’s Day supercut of Bjorn Ironside’s steamiest moments in HISTORY’s Vikings.
My Role: I collected audience insights and identified each clip from the show’s 35 episodes to capitalize on a holiday moment that would be trending on social.
Vikings: A Time to Kill
The Goal: Create a supercut of every fan’s favorite part of HISTORY’s Vikings, sudden death.
My Role: I collected audience insights and identified each clip from the show’s 35 episodes to capitalize and coincide with a major plot point/twist in the series that would be trending on social.